Publish Buddy

Publish Buddy - Now you can create your own Social Media Scheduler and publishing tool. Download now and power up your social media game in no time.

At this point, this tool supports publishing and scheduling to a total of 8 channels: LinkedIn, Facebook, Instagram, Twitter, Slack, Discord, Discourse & Telegram

Tool feature set

You will be able to do the following using your tool:

• Publish & Schedule posts to:
  • Basic edition:
    • LinkedIn Company Page
    • Twitter
    • Facebook Page
    • Instagram Business Account
  • Basic+:
    • All channels in Basic edition +
    • LinkedIn Personal Account
  • Premium and Pro edition:
    • All channels in the basic+ edition and:
    • Telegram Group/Broadcast
    • Slack
    • Discord
    • Discourse Forum
    • Additionally, you also get a URL shortener integrated into the workflow via Short.io
• You can post in real time or schedule messages
• You can choose and pick Social Media channels for every post
• Types of posts you can do:
  • Basic edition:
    • Simple text post
    • Simple text + link post
    • Single Image + text post
    • Single Image + text + link post
  • Basic+, Premium & Pro:
    • Everything in Basic and
    • Video post

Example & Screenshots

A working example that you can verify on UXHack channels:

Post submitted via Airtable form:

Post fetched in Make (previously Integromat):

Post published on UXHack channels:

Twitter:

https://twitter.com/uxhack_co/status/1529128749232422913?s=20&t=gMKCqkZpQc3XhxVC6FOdHA

LinkedIn:

https://www.linkedin.com/posts/ux-hack_imagenination-jomo-for-24th-may-in-today-activity-6934894432953450496-jWDd?utm_source=linkedin_share&utm_medium=member_desktop_web

Facebook:

https://www.facebook.com/uxhack.co/photos/a.236713506763009/1467995726968108

Instagram:

https://www.instagram.com/p/Cd8lF-VtbKR/

The analytics dashboard created in GA:

And here's an example of posting to Slack, Discord, Discourse & Telegram:

The post on Airtable base:

The corresponding post on:

Telegram:

On Discord:

On Discourse:

On Slack:

FAQs

1. What is the running cost of using Publish Buddy?

This tool uses the following no-code stack: Make.com (previously Integromat), Airtable.com, & Short.io

The last three currently provide generous free access so it shouldn't be a worry.

However, Make.com limits the free plan to 1000 operations/month which can support an average of 1.5 posts per day (with some intelligent hacks and assuming you are posting on all supported channels).

Their first paid plan comes at $9-$10/month which provides 10000 operations/month. From cost comparison with other SMM tools like Buffer, and Hootsuite, this still works out cheaper to run.

Also, if you want to post to Twitter via this, you must have a Paid Plan of Make. One of the reasons they do is because Twitter has now limited access to their API.

2. Who is this ideal for?

If you meet the following characteristics, this tool can be a time-saver:

• You are an early-stage startup, solopreneur, or community manager or you want to learn a cool no-code stack. By setting this up, you will understand how Make and Airtable works.
• You are present/want to have your presence on at least three of the above channels: Given my experience, two channels are manageable, but as soon as you add a 3rd channel, posting becomes a manually intensive task
• You do/plan to do at least 2-3 posts per week

Background

For my own as well as for business purposes at UXHack, earlier I used to rely on tools like Hootsuite, Buffer & others.

Though never really got the hang of them for the following reasons:

• Constraints in free subscription: Limited social accounts, no/limited analytics
• Felt it didn't warrant a monthly subscription. Think it only works for large agencies who want to manage workflows etc

Once we got a paid intern just to post manually when the volume spiked.

And then I got exposed to some lovely no-code tools like Make & Airtable. And that's how the experiment started to see if I could develop something that could work for our use cases.

And voila, it worked out. We now post on UXHack channels (LinkedIn, Twitter, Facebook, Instagram & Telegram) through our own Social Media Management Tool

It's a direct time saver for us being an early-stage startup.

Thus, this can be a good addition to anyone who doesn't want to pay a monthly subscription but still wants to post with enough frequency on multiple channels.

Do you have a custom requirement?

Submit your requirement here